Sommer Ray is Getting Some Sun!

Sommer Ray is the fitness influencer who went viral a bunch of years ago because thanks to her fitness, she's got a legendary body. She's from Florida, but with her success is probably based in LA, and along with doing these awesome photoshoots of herself, she's involved in about 10 different businesses.

You can hate these influencers all you want for the fame, the money, the exposure that they get. You may find it vapid or silly or annoying. Maybe you think they are show offs, whether with their bodies or things. I get it.

However, some of these influencers are brilliant and strategic business people who really understand how to build themselves, monetize themselves and their content by knowing their consumer.

Whether it's with fan accounts people sign up for (I didn't bother checking to see if Sommer has one), or selling products, fitness programs, doing brand collabs, they sure know the business of the internet and that's almost as impressive as that booty!